Speak Up Africa | Creating Awareness on the Prevention and Cure of Pneumonia

Pneumonia remains a significant threat to Nigerian children under 5. It is for this reason that we partnered with Speak Up Africa (USA) through a UNICEF/Bill & Melinda Gates Foundation grant to create awareness to primary care givers across Nigeria about the early warning signs of the disease and informing them to seek professional care at the nearest primary health centre.

Our first milestone was in recruiting of the wife of The Nigerian President, Mrs. Buhari as the first Global Pneumonia Ambassador. She graciously agreed to film a public service announcement, which was aired at the AU Summit in Ethiopia on the 31st of January 2016. After a landscape assessment working with all the relevant stakeholders, a robust communications campaign was developed, launched and aired nationwide.